How Can I Use Gather Tracking in the Leads Reports?
Leads Export Report
Need to analyze tracking information in depth, or generate prospecting lists for your marketing team? Head to the Leads Export Report to create a customized report to hone in on the specific information needed to grow your business.
Wow — looks like most of our email inquiries are for corporate events; perhaps we should send an email blast to corporate clients!
Leads Conversion Report
Filter by sources on the Leads Conversion report to analyze how lead source impacts conversion — Do phone inquiries have higher conversion rates because of the power of speaking to a guest directly?
Perhaps one lead owner has a consistently higher conversion rate than others for website inquiries. Let's examine their process to see what steps we can implement across the team to increase overall conversion rates!